Citroen DS returns
17/02/09 14:25 Filed in: News
After more than 30 years the famous
Citroen DS name is back with the Citroen DS Inside concept, which
will be making its public debut at the 2009 Geneva Motor
Show.
The Citroen DS Inside is a concept car, but Citroen confirm that the concept car is based on the smaller of the forthcoming DS model range – the DS3.
The DS3 range will be launched next year 2010, followed successively by the DS4 and DS5. The models will be positioned as premium models in, respectively, the small, medium and large car segments.
Citroen has also confirmed that they are planning to launch new models at the rate of one every six months for at least the next three years. The DS range will be a separate range which Citroen say will be pitched as an “affordable premium model range” and the DS badge is being used to mean “Different Spirit”. Hmmm.
Still, it looks good and sounds interesting. It is also good to hear such positive thinking when there is talk of some big car giants filing for bankruptcy.
This was a theme picked up by Xavier Duchemin, Managing Director of Citroen UK:
“At a time when some are postponing or cancelling future models, it is very exciting for us and our potential customers to see that Citroen are looking forward positively to when the current, undeniably tough, times are over. Our display at Geneva showcases both what is to come, including the exciting Citroen C3 Picasso, as well as our current range which continues to offer buyers excellent value, environmentally sensitive and stylish options for today.”
The Citroen DS Inside is a concept car, but Citroen confirm that the concept car is based on the smaller of the forthcoming DS model range – the DS3.
The DS3 range will be launched next year 2010, followed successively by the DS4 and DS5. The models will be positioned as premium models in, respectively, the small, medium and large car segments.
Citroen has also confirmed that they are planning to launch new models at the rate of one every six months for at least the next three years. The DS range will be a separate range which Citroen say will be pitched as an “affordable premium model range” and the DS badge is being used to mean “Different Spirit”. Hmmm.
Still, it looks good and sounds interesting. It is also good to hear such positive thinking when there is talk of some big car giants filing for bankruptcy.
This was a theme picked up by Xavier Duchemin, Managing Director of Citroen UK:
“At a time when some are postponing or cancelling future models, it is very exciting for us and our potential customers to see that Citroen are looking forward positively to when the current, undeniably tough, times are over. Our display at Geneva showcases both what is to come, including the exciting Citroen C3 Picasso, as well as our current range which continues to offer buyers excellent value, environmentally sensitive and stylish options for today.”